Cutting the cable TV cord just got a little easier, as Hulu Plus is now available on Apple TV.
Hulu Plus is a $7.99/mo subscription service, provided by the major TV networks (Comcast, Viacom, Fox, etc), that provides online streaming to a variety of devices for popular TV shows and movies. In many cases, Hulu Plus offers every episode of the current season of a show, with new episodes added the day after they've aired. That's in addition to the existing library of movies and TV shows available as part of Hulu's free, ad-supported offering, which may only be streamed to a PC or Mac. Paying for Hulu Plus adds support for smartphones, iPads, internet-connected TVs, and now Apple TVs.
Just as with Netflix, you can sign up for a Hulu Plus account directly from your Apple TV. After your 1-week trial ends, your iTunes account will be charged $7.99/mo.
If you don't see a Hulu Plus icon on your Apple TV's home screen, you'll need to check for an update for Apple TV's iOS software. To do so, head to Settings > General, and select Check for Updates.
This is more encouraging news for a still immature Apple TV platform (which Apple CEO Tim Cook refers to as a “hobby”). Hopefully someone in Cupertino is diligently working on adding WatchESPN to the mix.